SERVICES - VIDEO TRACKING

TRACK AND OPTIMIZE REACH AND SUCCESS OF VIDEOS

SERVICES

VIDEO TRACKING - UNIFORM TRACKING-CONCEPT AND EVALUATION OF EFFICIENCY

What influence do videos have on a purchase decision and which videos are the most viewed? Trakken creates a uniform tracking concept for videos and video advertising to enter all data into a Digital Analytics platform.

For videos, success is not only the view number, but there are different KPIs for the qualitative evaluation and the influence on a purchase decision. Was a video watched completely? How many% of the users have watched no more than 25% of the video?

A uniform tracking concept is developed to evaluate a single video, a video category and the influence on the entire Customer Journey in order to analyze and optimize the efficiency of video marketing.

CONTACT

UNIFORM TRACKING CONCEPT

Creating a concept to collect uniformly all video marketing campaigns in a Digital Analytics platform to evaluate the performance.

EVALUATION OF VIDEO QUALITY

Integration of video marketing into the cross-device Customer Journey Analysis and Conversion Attribution

EFFICIENCY ANALYSIS AND OPTIMIZATION

Analysis of video efficiency and evaluation of individual video advertising campaigns to optimize the marketing expenditure for video marketing

SERVICES

Do you have any questions about Trakken, the products & services?
Contact us.

Please enter a message!

Please enter a name!

Please enter your company!

Please enter your e-mail address!

Thank you

for your Message! We will contact
you shortly.

+46 70 - 410 58 26

Trakken Web Services GmbH
Medborgarplatsen 3
118 26 Stockholm

Follow us:

X

News zu Digital Analytics & Optimization

Bleiben Sie auf dem Laufenden und bestellen Sie den Trakken Newsletter mit Themen wie z.B.:

Ich stimme den Datenschutzbestimmungen zu.

Bitte geben Sie eine gültige E-Mail-Adresse an!

Vielen Dank für Ihre Anmeldung!

Sie erhalten in Kürze eine Nachricht von uns.